Sony FE 50mm f/1.4 G Master

1 x Sony FE 50mm f/1.4 G Master

1 x Lens Hood

1 x Lens Cap

1 x Rear Lens Cap

1 x Lens Bag

• Classic 50mm focal length provides natural perspective matching human vision for versatile shooting applications
• Fast f/1.4 maximum aperture delivers outstanding low-light capability and beautiful shallow depth of field control
• G Master optics with two XA elements provide exceptional corner-to-corner sharpness and smooth bokeh rendering
• Lightweight design at 516g makes it practical for extended handheld shooting and gimbal applications
• Four XD Linear Motors deliver lightning-fast, near-silent autofocus for both stills and professional video work
• Advanced optical design minimises chromatic aberration, flare, and ghosting for clean professional images
• Dust and moisture resistant construction with fluorine coating ensures reliable operation in challenging conditions
• Native Sony E-mount compatible with FX3, FX6, FX9, and all Sony Alpha series mirrorless cameras

The Sony FE 50mm f/1.4 G Master represents the pinnacle of standard prime lens design, delivering exceptional image quality across the most versatile focal length in photography. The 50mm perspective is often called the "nifty fifty" because it approximates natural human vision - what you see is what you get, with no wide-angle distortion or telephoto compression. This makes it incredibly versatile for portraits, street photography, documentary work, general shooting, and narrative filmmaking. We've supplied this lens extensively for commercial productions requiring natural perspective, portrait sessions needing flattering rendering, documentary work where the 50mm provides authentic viewpoint, and cinema work where the focal length is a classic choice for medium shots and natural storytelling.

‍

What sets the G Master 50mm apart is the combination of optical excellence and practical performance. The lens uses two XA (extreme aspherical) elements to deliver exceptional sharpness across the entire frame, even when shooting wide open at f/1.4 - providing both the shallow depth of field benefits and the optical quality needed for professional work. The 11-blade circular aperture creates beautifully smooth, circular bokeh that renders out-of-focus areas pleasingly, perfect for subject isolation. At only 516g, it's remarkably light for a professional f/1.4 prime, making it practical for all-day shooting without fatigue and ideal for gimbal work where weight matters.

‍

The four XD Linear Motors provide exceptionally fast, accurate, and near-silent autofocus that locks onto subjects reliably - essential for professional work where you can't afford to miss moments. The 50mm focal length works brilliantly for environmental portraits, medium shots in narrative work, street photography, product photography, general commercial work, and any situation requiring natural perspective. The fast f/1.4 aperture provides excellent low-light capability whilst creating that cinematic shallow depth of field characteristic of professional production. This lens is also available as part of our G Master prime set alongside the 35mm f/1.4 and 85mm f/1.4, providing comprehensive focal length coverage with consistent quality.

Why is 50mm considered the most versatile focal length? The 50mm focal length approximates natural human vision with minimal distortion or compression, making images look authentic and natural. It's tight enough for flattering portraits, wide enough for environmental shots, and neutral enough for documentary work. Many photographers consider it the single most useful focal length for general shooting.

‍

How is the bokeh quality? The combination of f/1.4 aperture and 11-blade circular diaphragm creates exceptionally smooth, circular bokeh. Out-of-focus areas render beautifully without harsh edges or distracting patterns, making it excellent for subject isolation and creating that professional shallow depth of field look.

‍

Is it sharp when shooting wide open? Yes, the G Master optics with dual XA elements deliver exceptional sharpness even at f/1.4 across the entire frame. This is rare for fast 50mm lenses which often require stopping down for optimal sharpness. You get both the shallow depth of field benefits and excellent optical quality simultaneously.

‍

Can I hire this with the other G Master primes? Yes, this lens is available individually or as part of our G Master prime set which includes the 35mm f/1.4, 50mm f/1.4, and 85mm f/1.4. The set provides complete coverage from environmental wide shots through to flattering telephoto portraits, all with consistent f/1.4 speed and G Master quality.

‍

How does the autofocus perform for video? The four XD Linear Motors provide exceptionally fast and near-silent autofocus, making it ideal for professional video work where autofocus noise would be problematic. The smooth focus transitions and minimal focus breathing make it excellent for cinema work, particularly when combined with Sony's advanced autofocus systems.

‍

What makes this better than cheaper 50mm options? The G Master delivers professional-level optical quality with exceptional sharpness wide open, superior bokeh rendering, faster more reliable autofocus, weather-sealed construction, lighter weight despite professional build, and minimal aberrations. Cheaper 50mm lenses often compromise on one or more of these aspects.

‍

What's the minimum focusing distance? The lens focuses down to 0.4 metres, allowing reasonably close subject framing. Whilst not a macro lens, this close-focusing capability adds versatility for product work, detail shots, and tighter portrait framing when needed.

‍

How far in advance should I book? The Sony FE 50mm f/1.4 G Master is popular for professional productions, so we recommend booking as early as possible. Request a quote with your dates and we'll confirm availability.